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Making the Internet “age-aware”

The AVPA is the global trade body for independent providers of privacy-protecting, standards-based,
age assurance technology.

Our objectives

Inform and educate the public, industry and media on age verification and age estimation solutions and technology.

Promote a positive image of privacy-preserving age assurance and the independent sector which delivers it.

Represent the industry to regulators and law makers for the advancement of best practice.

The tipping point

The Age Verification Providers Association is a not-for-profit global trade body representing 26 organisations who provide age assurance solutions (both age verification and age estimation), proportionate to the risk of harm.

We have reached a tipping point where all but the most innocuous of websites need to know the age – not the identity – of their users to remain compliant with a tsunami of new legislation, including:

  • Europe’s GDPR, Digital Services Act and Video Sharing Platform laws
  • Age Appropriate Design Codes in the UK, California and, coming soon, the EU
  • Children’s Online Privacy Protection Act (COPPA) in the USA
  • Australia and the UK’s Online Safety Acts
  • India’s Digital Personal Data Protection Act 

The AVPA was formed in 2018 and is growing rapidly as the age and identity provider industry takes off.

For information on our membership categories and how to join get more information below

Our Members

Is App-Store based age assurance the silver bullet?

Is App-Store based age assurance the silver bullet?

There has been growing debate over whether app stores should take on the responsibility of age verification. Some tech companies, including Meta and Snap, have suggested that app stores should enforce these age restrictions, preventing underage users from downloading...

The VPN Fallacy

Why age verification laws should require more than an IP address to prove a user’s location Understanding “the VPN Fallacy” Some adult websites claim they comply with state-mandated age verification laws by blocking access from states where such laws are in effect....

AVPA comments in the US Congress

"Thank you very much. It’s an honour and a privilege to speak here. As I look out at the sunset over the capital, I can hardly believe I’m here—so thank you for this opportunity. I often feel I’m wheeled out in state legislatures more for my accent than my knowledge,...