The Age Verification Providers Association has produced a report, based on discussions with our members, about the key lessons learned from the wide-scale implementation of “highly effective age assurance” in the UK on July 25th.
The scale of the launch was a major success, though several challenges emerged, some of which require attention by the AV industry, the regulators or both. This concise report address these under the following four themes:
- Trust
- Integrity
- Circumvention
- Convenience
The report makes 23 recommendations.